Every October, the world turns pink.
But breast cancer awareness — and cancer awareness as a whole — isn’t just about ribbons, posts, or one month a year.
It’s about real women and families learning, checking, speaking up, and showing up for one another — in big and small ways — all year long.
As mothers, daughters, sisters, and friends, we carry the power to make that awareness mean something.
Here’s how.
1. Start with conversation
Awareness begins when we talk about what’s often left unsaid.
Ask your friends and family when they last had a breast exam. Talk about your own experiences — the appointment you almost put off, the fear that made you hesitate, the relief when you finally went.
Conversations like these normalize care. They make it easier for others to say, “I noticed something too,” or “Can you help me find where to book my screening?”
Simple ways to start the conversation:
‣ Share a post or article and add your personal reason for why you care.
‣ Remind your mom friends during coffee dates or school pick-up chats.
‣ Mention your own check-up — it can be something funny like “man, that mammo machine smushed my boobs”
Every time you start that conversation, you chip away at the silence.
2. Encourage prevention — not fear
According to the World Health Organization (WHO), up to 50% of cancers are preventable through healthy habits, early detection, and vaccination.
That’s a number worth sharing — because it reminds us there is something we can do.
Here are evidence-based steps we can all take:
‣ Schedule screenings according to your age and risk (mammogram, pap smear, colon screening, skin check).
‣ Know your family history. Talk openly about relatives’ diagnoses so your doctor can personalize your care plan.
‣ Move often, eat colorfully, limit alcohol, and quit smoking. These lifestyle choices lower risk across multiple cancer types, as emphasized by the American Cancer Society and the World Cancer Research Fund.
‣ Protect your skin with sunscreen and shade — the Mayo Clinic highlights UV protection as one of the simplest forms of prevention.
No one needs to do everything at once. But doing something is always better than doing nothing.
3. Make awareness part of community life
Awareness isn’t just a post on your facebook or IG feed.
Think about your daily interactions;
‣ At your children’s school, suggest a “Wear Pink Day” or an awareness talk led by a health professional.
‣ At work, encourage HR to offer preventive screening days or health-care reminders.
‣ In your friend groups, create a yearly reminder in your group chat: “Hey everyone, it’s our breast check week.”
‣ In your social feeds, share survivor stories or reliable resources — not fear-based posts, but ones rooted in hope and information.
When we take awareness into our everyday spaces, we make it accessible. We make it real.
4. Show up for those living through it
Sometimes awareness means stepping into action for someone else.
If you have a friend going through treatment:
‣ Offer specific help — school drop-offs, meals, errands.
‣ Don’t disappear out of discomfort; presence speaks louder than perfection.
‣ Avoid empty reassurance (“You’re so strong”) and offer grounded care (“You don’t have to be strong today — I’ve got you”).
Awareness is empathy in motion.
5. Honor the stories that inspired this month
For some of us, awareness isn’t theoretical.
It’s a person we miss. A diagnosis we didn’t see coming. A journey that changed everything.
At Mamma’s Liquid Love, this collection was born from those very stories — those who fought, the families who loved them through it, and the ones who continue to raise awareness so others can catch it early.
Our Cancer Awareness Collection was created to honor every version of strength — the fierce, the gentle, and the quiet kind that chooses to keep showing up.
Each handcrafted piece can hold your breastmilk, hair, ashes, cord, or flowers — whatever reminds you of the life and love you’re honoring.
It’s not just jewelry. It’s a tangible reminder of care — for ourselves, and for each other. ♡
A final reminder
Raising awareness isn’t about fear.
It’s about protection through connection.
It’s mothers helping mothers book the check-up.
It’s daughters reminding parents.
It’s friends showing up, even when it’s hard.
The more we talk, the more we learn, the more lives we can help change.
So this October — and every month after — let’s keep raising awareness.
And in doing so, let’s keep raising each other.
Sources & References
World Health Organization: Preventing Cancer
American Cancer Society: Cancer Prevention & Early Detection Facts
Mayo Clinic: Cancer Prevention — 7 Tips to Reduce Your Risk
World Cancer Research Fund: Cancer Prevention Recommendations
Centers for Disease Control and Prevention (CDC): Breast Cancer Basics
Disclaimer
This article is for educational and awareness purposes only. It is not a substitute for professional medical advice, diagnosis, or treatment. Always seek the guidance of your physician or other qualified health professional with any questions you may have about your health or a medical condition.
